Senior CRM Manager - Conversion & Lifecycle
GB · London · London, Madrid, Belfast, Dublin · Remote · Full-time · Senior
需在UTC-1至UTC+3时区工作
Salary not stated
AI summary
About the company
M-KOPA是一家金融科技公司，致力于为非洲传统未被服务群体提供普惠金融服务，已服务超1000万客户，解锁超20亿美元信贷，多次入选非洲增长最快企业榜单。
Role overview
该岗位隶属于M-KOPA的产品增长团队，为全职远程岗位，面向全球招聘。任职者将负责两个核心增长模块，逐步成长至模块负责人，推动客户转化与生命周期价值提升，助力非洲金融普惠，需在UTC-1至UTC+3时区工作。
Responsibilities
- 负责重复手机业务的再激活与升级营销活动
- 接手数字信贷业务并全权负责相关增长工作
- 在CleverTap等工具中搭建并运行多渠道营销活动
- 追踪漏斗表现并标记流失环节
- 开展创意、受众等维度的结构化实验
- 将有效策略整理为可复用的操作手册
- 维护数据质量与活动追踪的准确性
Requirements
- 5年以上增长、绩效或生命周期营销经验，优先金融科技等行业
- 具备分析判断能力，能独立制定营销方向
- 有明确的模块负责人发展意愿
- 熟练使用CleverTap等CRM平台，能解读漏斗与 cohort 数据
- 适应工作中的不确定性，具备快速学习能力
- 能快速与跨模块高级领导建立信任
Pay & benefits
- 专业发展项目与教练合作
- 家庭友好政策与灵活工作安排
- 健康支持与职业成长机会
- diverse团队协作机会
Hiring process & how to apply
- 申请将滚动审核，面试随时进行
- 成功候选人需进行背景调查
- 招聘过程不收取任何费用
Notes for China-based candidates
- 需在UTC-1至UTC+3时区工作
- 岗位为远程全职，面向全球候选人开放
Register to apply directly, open the original posting and save jobs
Sign up freeThis is not an official page of M-KOPA. The listing is gathered automatically from the employer's official careers page or a job board's public feed (see sources on the right). Fintegrity has no agency relationship with this employer and has not verified its credentials. Chinese titles and summaries are AI-generated; the original text prevails. Apply on the source page. We never charge job seekers. Ranking & display rules
Excerpt
Join our expanding Product Growth team! We’re actively recruiting a Senior CRM Manager as we continue to scale at M-KOPA. Most senior growth hires get one channel and one pod for years. This role is built differently: you’ll own two of our core growth pods in your first year, then land where you’ve…
Sign up freeThe summary and highlights are AI-generated and may contain errors; the original posting prevails.
Sources or employers who want a posting removed or corrected can email contact@fintegrity.cn; we act within 24 hours.