Scj
Manager,Marketing Commercialization
CN · Shanghai · China - Shanghai · On-site in China · Full-time · Senior
Salary not stated
AI summary
About the company
SC Johnson是拥有140年历史的第五代家族企业，业务遍及全球，旗下拥有OFF!®、Raid®等众多知名家居清洁及护理品牌，员工约13000人，致力于可持续发展与多元包容。
Role overview
该岗位为SC Johnson上海办公室的全职商业化营销经理，负责电商品类与渠道管理，协同销售团队推动电商销售增长、达成市场份额目标，需制定渠道策略、定价指南及新品计划，跨部门协作完成相关营销工作。
Responsibilities
- 负责电商品类与渠道管理，协同销售团队推动电商销售增长
- 开展品类分析与竞品策略研究，制定渠道组合策略
- 制定电商定价指南，争取平台推广资源
- 协同跨职能团队制定渠道专属计划
- 与品牌营销团队协作制定电商新品计划
Requirements
- 至少10年社交媒体及电商营销经验
- 具备强逻辑思维与品类发展深度理解
- 精通各类电商平台，熟悉平台运营机制与用户行为
- 具备良好的沟通与协作能力
Nice to have
- 具备抗压能力与细节导向的工作态度
- 学习能力强，能快速适应市场变化
- 英语读写说熟练
Pay & benefits
- 持续的培训与发展机会
- 免费现场停车
- 家族式工作氛围
- 支持可持续发展与环境保护
- 多元包容的工作环境
Notes for China-based candidates
- 需在上海全职驻场工作
- 要求英语读写说熟练
- 无额外特殊限制
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Excerpt
SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®,…
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