Product Marketing Manager, Operations
CA · Toronto · Toronto, Vancouver, Kitchener-Waterloo, Edmonton · Remote · Full-time
Salary not stated
AI summary
About the company
Jobber是服务小型家庭服务类企业（水管工、油漆工、园艺师等）的科技公司，助力其通过技术转型业务流程，曾获加拿大最佳职场、加拿大增长最快公司等荣誉。
Role overview
该岗位隶属于Jobber产品部门，负责运营板块的产品营销工作，需将产品能力转化为服务类企业的切换理由，制定定位、上市策略与用户采纳计划，跨团队协作推动产品价值落地，为销售与客户成功团队提供支持，远程全职办公。
Responsibilities
- 深入理解客户工作流程与未满足需求，挖掘切换障碍与采纳机会
- 打造差异化客户旅程故事，通过演示、客户证明传递产品价值
- 参与产品包装与商业化讨论，结合客户需求与竞争情况优化方案
- 负责运营板块的上市计划，协调跨部门推动上市准备
- 上市后持续优化用户发现与采纳，跨团队助力客户实现价值
- 为销售与客户成功团队提供定位、演示与异议处理指导
- 统一跨渠道的产品营销叙事，确保品牌一致性
- 追踪营销转化与采纳等商业成果，结合数据优化策略
Requirements
- 具备软件产品营销的成功经验，主导过上市及后续学习项目
- 具备出色的讲故事与写作能力，能将复杂功能转化为客户价值
- 具备商业判断力，了解竞争情况与客户切换障碍
- 具备分析能力，能自主处理数据并解读漏斗与队列证据
- 有使用AI工具优化营销工作的实操经验
- 具备跨部门影响力，能推动无直接权限的合作项目
- 适应动态优先级，能制定计划并及时识别风险
- 对服务类业务有好奇心，愿意直接从客户处学习
Nice to have
- 具备SMB软件、垂直SaaS或现场服务工作流经验
- 熟悉家庭服务类业务
- 有协作式工作方法，能结合专业反馈推进工作
Pay & benefits
- 年薪范围98345-133055加元，中位数115700加元
- 包含股权奖励、健康福利年度津贴、退休储蓄匹配
- 提供全面健康保险，含身心相关全额保费
- 有专业人才发展项目，含职业辅导与发展机会
Notes for China-based candidates
- 远程办公，无地域限制
- 岗位为全职，无强制境外居住要求
- 薪资以加元结算，需符合当地税务要求
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Excerpt
Can you turn powerful product capabilities into a real reason for service businesses to switch? Then Jobber might be the place for you! We're looking for a Product Marketing Manager, Operations to be part of our Product department. Jobber exists to help people in small businesses be successful. We…
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