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AI Marketing Consultant
Full-timeOn-site1 views
9,000-11,000/mo· Nanjing Jianye District· Updated Today
IndustryE-commerce PlatformsFunctionSocial Media Marketing
Description
Job Responsibilities
1. From the perspective of a service provider, focusing on manufacturing enterprise clients, leveraging mainstream AI tools, delivering professional, customized end-to-end AI marketing consulting and planning services to help enterprises streamline their marketing funnels, enhance brand influence, expand sales channels, and reduce marketing costs.
2. Engage with manufacturing enterprises, conduct in-depth communication to identify marketing pain points such as product promotion, customer group positioning, channel transformation, and efficiency improvement; integrate AI technology with marketing logic in combination with industry characteristics to deliver actionable and quantifiable AI marketing consulting and planning solutions.
3. Break down and explain consulting solutions to clients, clarify core ideas, execution processes, and expected returns; collaborate with clients to complete solution confirmation, and coordinate internal company resources to promote the implementation of the solutions.
4. Undertake data monitoring and review for client AI marketing projects, use AI data analysis tools to break down business metrics, dynamically iterate and optimize solutions, and improve client satisfaction and repurchase intention.
5. Promote the standardized implementation of AI tools in enterprise marketing scenarios, deliver AI marketing consulting, practical guidance, and relevant training to clients, and help client marketing teams master the application capabilities of AI tools.
6. Track trends in the manufacturing enterprise marketing industry as well as iterations of AI technologies and tools, accumulate industry practical cases, iterate and improve the company's AI marketing consulting service system, and provide support for subsequent client services.
7. Cooperate with the sales team to connect with clients' initial needs, assist in proposal development and client relationship maintenance, and promptly respond to and resolve various AI marketing-related questions from clients during the cooperation period.
Job Requirements
1. Bachelor's degree or above, with majors in Marketing, Advertising, Computer Science, or related fields preferred; minimum 2 years of work experience in digital marketing or AI marketing consulting and planning at a service provider, with service cases for manufacturing enterprises (industrial goods, consumer goods) preferred, and familiarity with the marketing business logic of manufacturing enterprises.
2. Familiarity with the marketing business scenarios of manufacturing enterprises, understanding of AI tool application logic, ability to independently complete the writing of AI marketing solutions, and capability to deliver actionable consulting and planning solutions based on the actual situation of enterprises.
3. Knowledge of mainstream AI marketing tools, marketing data analysis capabilities, ability to complete project metric monitoring and effect review, and capability to conduct AI marketing-related training and practical guidance for clients.
4. Strong client communication and presentation skills, ability to accurately capture clients' marketing pain points, proficiency in cross-departmental collaboration, and capability to link internal resources to promote project implementation.
5. Strong logical thinking and goal orientation, rigorous and meticulous work style, excellent problem analysis and solving skills, and ability to continuously optimize marketing solutions based on data feedback.
6. Keen industry insight, proactive tracking of AI marketing technologies and industry trends, proficiency in accumulating project cases, strong learning ability, stress resistance, and service awareness, and adherence to commercial confidentiality principles.
7. Bonus points: Successful cases of AI marketing implementation for manufacturing enterprises; proficiency in various AI marketing platform tools; experience in proposal presentation and full project delivery is preferred.
Requirements
- Education
- Bachelor
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